Learn & implement the repeatable system that can
Cut Your Lead Gen Costs In HALF
& start getting leads that convert!
A simple ad testing system for course creators who want lower lead costs without burning money.
One-time payment • Instant access • No subscription
“My lead cost is down from £2.41 to £1.81 per lead since starting the course.”
We’ve managed over $3,520,512 in Facebook and Instagram ad spend for course creators and online businesses.
We’ve also taught this same system to hundreds of course creators, and membership owners.
Now, we’re showing you how to lower your cost per lead
without increasing your ad budget or guessing what to change.
Why running ads feels harder
(and more expensive) than it should
If Facebook and Instagram ads have ever felt unpredictable, you’re not alone.
One week, your ads seem fine.
The next, your cost per lead jumps.
So you change one thing.
Then another.
And now you’re not sure what actually made things better… or worse.
See the system before you touch anything in your ads
What most people assume
Their budget just isn’t big enough
The algorithm is working against them
They’re “just not good at ads”
Enter your bullet points here..
What’s actually happening
There’s no clear testing system
Too many things are changed at once
There’s no clean way to tell what’s working
Enter your bullet points here..
The problem isn’t Facebook.
And it’s not your budget.
It’s simply the lack of a testing system.
This is when ads stop feeling like guesswork.
Here’s what that looked like for Rodney:
No guessing. No “burn $500 and hope” strategy.
Ads don’t fail because you need more ads.
And it’s not because Facebook is “against you.”
They fail when there’s no clear system behind them.
The problem isn’t Facebook.
And it’s not your budget.
Most people don’t lose money on ads because they lack skill.
They lose money because they’re reacting…
instead of testing with a plan.
Here’s what that usually looks like:
Random tweaks.
No clear order.
No way to tell what actually worked.
So even when results improve,
they don’t know why—and they can’t repeat it.
This is exactly what a testing framework solves.
You don’t need new ads.
You need clarity on the ones you’re already running.
What running ads looks like when you have a system
Instead of guessing…
This is the difference between hoping ads work
and knowing what to do next.
Built for course creators who want control—not chaos
Results from someone who implemented the system
(No big budget. No complicated funnel.)
$1,100 ad spend → $2,400 in sales
• ~15–20 new leads per day
• Lead ads still converting
• Course sales already happening
This is what happens when your testing stops being random.
That’s exactly what the Ad Testing Cheat Code gives you
A simple, repeatable way to improve your ads—without guessing or wasting money.
Know exactly what to test first
Make changes in the right order (so results stay clear)
Tell what’s actually working—and what isn’t
Decide what to do next with confidence
Enter your bullet points here..
Instead of throwing more money at ads…
(Everything you need to lower lead costs without guessing)
The Olympic Gold Medal Testing Framework
Know exactly what to test—and in what order—so results are clear.
The Exact Ad Components That Matter
Stop changing everything. Focus only on what improves performance.
Step-by-Step Video Walkthroughs
Follow along even if tech isn’t your thing.
**NEW** Behind-the-Scenes Client Example
Watch the framework used in a real ad account.
Enter your bullet points here..
This is for you if…
You’re running (or ready to run) FB/IG ads
You want lower lead costs without hiring an agency
You want a system you can reuse, not a one-off trick
Enter your bullet points here..
This is NOT for you if…
You want ads “done for you”
You’re looking for a shortcut with no learning
You’re not willing to test anything
Enter your bullet points here..
Instant access. Start with your current ads.
Lacey Cribb
Personal Launch Coach + Tech Expert
Kim Reynolds
Start improving the ads you’re already running
Get access today for $37
That’s less than the cost of testing one ad that doesn’t work.
I have been running ads to grow my list as per the lead gen cheatcode theory. My lead cost is down from £2.41 to £1.81 per lead since starting the course. I will continue testing and tracking the progress.
"I was able to decrease my lead cost from $8.53 (last month) to currently $1.74 per lead! Great lessons and thanks!"
Get it now for just $17 and make writing ads easier.All prices in USD