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Learn how to cut Facebook & Instagram ads lead costs in half so you can sell more of your course (even if you don't have a big budget!)

After managing ads for almost four years, Jamie and I are finally releasing our exact system for running lead gen ads to cut lead costs in half.

We've managed over $3,520,512 of ads inside client accounts so you don't have to!

Our student Lacey cut her lead costs in HALF  just a few days after following our system in her ad account (complete beginner)!

Does any of this sound familiar?

  • When you launch a new ad, you're not sure which metrics to track? 
  • You've tried running ads, but the results were disappointing and costly? 
  • You feel like you spend your whole day tweaking ads with little improvement
  • It takes hours just to create a new ad campaign? 
  • You want to scale your business but are bogged down by ineffective ads. 
  • You want to optimize your ads but have no clue where to start.

You know your Facebook & Instagram ads could be driving more sales, but you're feeling stuck, overwhelmed, and not exactly sure how your campaigns should be setup. Writing ad copy, selecting targeting options, and analyzing performance? OH MY!

If you're shaking your head knowing that you're guilty of one or more of these, don't worry I get it. We're all busy course creators trying to do all the things...

... and so getting Meta Ads set up and then also knowing what metrics to follow and what buttons to click, it's a lot. I've been there and so have my clients.

THE PROBLEM

AND BEFORE YOU KNOW IT

YOU DON'T HAVE ENOUGH LEADS

You find yourself ready to launch but it's crickets because even though you emailed your list lots, not enough people have registered.

OR YOU 

FIND YOURSELF FRUSTRATED

You're working what feels like all the time, tweaking and testing, but then you realize you're getting more frustrated and disillusioned with the ads process.

OR WORSE

YOU'VE SPENT $1,000 WITH NOTHING TO SHOW FOR IT

Your ad spend seems to vanish with little to no return because people just aren't clicking on your ads.

But here's the thing: Optimizing your Facebook ads doesn't have to be expensive, time-consuming, or difficult...

Imagine being able to launch a campaign with confidence, 

waking up and seeing the amount of money you've spent has doubled your income.


And you've created scroll stopping ads that your audience can't resist clicking, 

without adding more time to your already busy schedule. 


And I know it might sound too good to be true but it's not. 

Let me show you how.

STOP TRYING TO DO IT ALONE
THERE'S A BETTER WAY. 

Introducing...

40% OFF

Usually $497

A Facebook Ads Lead Generation Course

THE LEAD GEN CHEAT CODE.

A FACEBOOK ADS MANAGER’S EXACT LEAD AD SETUP PROCESS:
YOUR CHEAT CODE

Follow my step-by-step blueprint for running Meta ads. Let's confidently reduce your lead costs and double your leads without having to hire an ads expert.

You'll get the inside sneak peak from someone (me!) who has managed ads for some of the top 6-figure businesses in the online space.  


You'll watch the exact same steps I've used to manage over $3,520,512 inside my clients' accounts.

(I've been running Facebook ads for online course creators since 2020.)
What's taken me years to learn, can get you results in a week.

“I wanted to run ads for my upcoming launch event so I enrolled in Lead Gen Cheat Code. I thought lead costs for my niche would be $20-30/lead. During the course, I was able to get my ads up and running in just a few days. Lead cost? I am averaging $12/lead right now and trending down!

Kwadwo’s training gives you a step-by-step approach that is easy to follow without any of the fluff. Bonus: he teaches you how to creatively target & test audiences all in the name of keeping your lead costs low.”

Lacey Cribb
Personal Launch Coach
+ Tech Expert

What's Included

01.

SETUP YOUR ACCOUNT QUICK LIKE AN EXPERT

With this knowledge you'll know exactly which audiences to target first, the right metrics to manage Facebook ads with and how to set up data tracking so you can have your account ready to go within 48 hours.


Learn how to choose the right daily budget for your goals. 

02.

WRITE AD COPY THAT GETS RESULTS

You'll learn to do audience research the right and most efficient way so your ad copy resonates. 


I'll show you the simplest way to create effective ad copy using content you already have in your business.


You'll also get access to real ad copy I've used for clients, so you can structure your ads just like I do – in a way that works.

03.

THE BEST WAY TO SET UP AND RUN A LEAD GEN CAMPAIGN

I'll guide you through the maze of options inside of Facebook Ad Manager and show you the exact ones I use to get the best results.


Use my proven Olympic Gold Medal Framework to test your way to success.


Understand the anatomy of an ad and how to use each part to maximize your results.

"Kwadwo has truly been my secret weapon as my FB ads coach. He helped me set up my ad campaigns, understand the results and how to optimise both my ad results and my funnels, even when my budgets were excruciatingly low. 


 My business is growing and I could not have got where I am without Kwdawo's brilliant and patient help. Thank you Kwadwo!"

Kim Reynolds
The Patchwork Shop

"Kwadwo breaks down the process for creating and fine tuning our ads.  

The best part about Kwadwo has honestly been his knowledge of the platform and ability to explain how "something" works. 

Audiences, budget optimizations, and so much more to truly make me feel in charge of my own Ads Manager!"


Chad Mercado
Better at Beach Volleyball

Confidently set up ad campaigns

Cut your lead cost by 25% - 60% within one week

Attract your ideal clients and increase sales

BY THE END OF THE LEAD GEN CHEAT CODE YOU'LL FEEL CONFIDENT RUNNING YOUR OWN FACEBOOK ADS, 

HAVE ALL THE DIRECTION YOU NEED TO SET UP, TEST AND OPTIMIZE YOUR ADS

AND GET HIGHER QUALITY LEADS AT A LOWER COST SO YOU CAN FOCUS ON WHAT REALLY MATTERS...

DON'T FORGET ABOUT

THE BENEFITS THAT

YOU WILL REALLY 

GAIN...

NO MORE TRYING TO FIGURE IT OUT ALONE

Yes you could Google, YouTube, sign up for a bunch of free lead magnets and try to piece all of this together on your own and wonder if they are actually the right steps. 


OR you can use my EXACT step-by-step directions that I use to get great results for my ads clients and that have helped hundreds of my students.



SAVE TIME AND GET IT DONE IN 7 DAYS

You'll have everything you need to get your Facebook ads set up FAST. Several students have been able to cut their cost per lead within three days. 


And once you have everything up and running, think about all the extra people and potential customers you'll have subscribing to your email list so you can nurture and serve them.

& IT KEEPS

GETTING BETTER

Incredible Included Bonuses

INCREASE OPT-IN PAGE CONVERSION RATES TO LOWER YOUR LEAD COSTS (Value $57)

Unlock a collection of high-converting opt-in pages, along with my insights, so you can apply the same principles to your own page and boost your results.

A LIBRARY OF AD CREATIVE THAT CONVERTS (Value $47)

Plenty of examples to inspire you. If you're feeling stuck, these will help spark your creativity.

You can see the highest converting ad creative from some of my previous clients. 

TROUBLESHOOT YOUR ADS WITH CONFIDENCE (Value $37)

Use the same 'If This, Then That' cheatsheet to troubleshoot your ads that I've used to train ads managers so you can make the right decisions every time and see better results!

TESTIMONIAL TREASURE - TEMPLATES FOR COLLECTING GREAT TESTIMONIALS FROM CLIENTS (Value $17)

Ready to get more testimonials from your clients? Not sure how to ask for them? 

With my email templates and testimonial prompts you can start gaining testimonials to showcase on your website and social media so you can sell more courses and land more clients. 

Stop worrying about the right way to ask and let my templates do the asking for you!

READY TO CUT 

YOUR LEAD COSTS?

ENROLL TODAY IN

THE LEAD GEN CHEAT CODE

My exact strategies I use for my FB & IG ads clients (most advertisers keep this to themselves!) (Value $297)

Expert Account Set-Up Guide (Value $37)

Ad Copy That Gets Results (Value $47)

Ad Manager Blueprint (Value $47)

BONUS: Collection of high-converting opt-in pages (Value $57)

BONUS: Library of Ad Creative That Converts (Value $47)

BONUS: Ads Troubleshooting Cheat Sheet (Value $37)

BONUS: Testimonial Treasure (Value $17)

BONUS: Funnel Conversion Calculator (Value $27)

Total Value = $613

Today's Price = $167

If there was a blueprint that put the power of Facebook Ads into your hands, making high-quality, affordable lead generation as simple as following a proven path… 

WOULD YOU FINALLY FEEL READY TO TAKE CONTROL OF YOUR COURSE'S FUTURE?

We promise that you CAN do this.  


But the best part is...you don’t even have to believe us!  


If you’re not 100% satisfied with the Lead Gen Cheat Code or the extras within 7 days, we will offer you a full refund, for any reason.  


That means you can enroll today, and you don’t even have to decide if you’re in for good! Make a decision using the information you have, rather than the information you don’t.

Attract your ideal clients and increase sales

IT'S TIME TO CUT LEAD COSTS AND DOUBLE YOUR EMAIL LIST

HI! I'm Kwadwo – sounds like [QUĀY.jo] – host of The Art of Online Business podcast & a Facebook ads strategist for established online course creators and coaches. 


But unlike most ads managers, in addition to bringing in quality leads, I specialize in fixing funnels and giving business strategy so my clients can work less, make more and enjoy the life they were meant to live. 


Since January 2020 I've resided in Mexico with my wife and two kids after an ill timed vacation ended our 12 years of living in China. 


I speak fluent Mandarin Chinese, decent Spanish and believe everyone should experience traveling abroad and engaging with other cultures.

"So what I needed help with was being able to set up the Facebook ads, knowing what numbers to actually pay attention to, not to get too bent out of shape related to some of the metrics and which ones were important. 

And what I got from the lead generation cheat code course that I purchased from Kwadwo was way more than what I had anticipated to get."


Lizette Cloette
Think Different Dementia

"I took the Lead Gen Cheat Code Facebook ads course from Kwadwo recently, and let me tell you, it has absolutely changed my game as far as how I get leads into the top of my funnel and convert them into paying customers. 

 I used to really struggle with Facebook and think it was some sorcery you needed to know. But Kwadwo really helped me break things down in a simple, straightforward way."


Steven Foust
NCOs On Fire

Are You Ready To Cut Your Ad Costs And Double Your Email List? 

Growing your email list with quality leads can literally be the difference between a successful business and one that never gets their first customer or burns out after a few months. The good news is, with the Lead Gen Cheat Code you can start getting more of your peace of mind back, get leads while you sleep, and sell more of your courses.

40% OFF

Usually $497

READY TO CUT 

YOUR LEAD COSTS?

ENROLL TODAY IN

THE LEAD GEN CHEAT CODE

My exact strategies I use for my FB & IG ads clients (most advertisers keep this to themselves!) (Value $297)

Expert Account Set-Up Guide (Value $37)

Ad Copy That Gets Results (Value $47)

Ad Manager Blueprint (Value $47)

BONUS: Collection of high-converting opt-in pages (Value $57)

BONUS: Library of Ad Creative That Converts (Value $47

BONUS: Ads Troubleshooting Cheat Sheet (Value $37)

BONUS: Testimonial Treasure (Value $17)

BONUS: Funnel Conversion Calculator (Value $27)

Total Value = $613

Today's Price = $167

The Easiest Way To Get High Quality, Affordable Leads Without Paying for a Facebook Ads Manager

$297  LIMITED TIME SALE NOW ONLY $167

Frequently
Asked
Questions

Rest easy. I got. you covered.

  • How is this Meta ads course different than all the others?
    You'll learn straightforward step by step directions to get the same results that I get for my clients everyday.

    This course is different because I'm an ads manager BUT ALSO I was an elementary school teacher for over a decade–I make learning Meta ads simple and easy to follow.
  • What exactly do I get when I sign up?
    You will get instant access to all the trainings and bonuses mentioned above. These are delivered in your course and will be mix of PDFs, Videos, and templates. You will also be able to download the Kajabi app and have access wherever you go.
  • What type of business is this program for?
    This program is designed for course creators, membership owners and even coaches or service-based entrepreneurs who have a lead magnet and want to grow their email lists.

    Warning: This is NOT for e-commerce shop owners who sell lots of products.
  • Is the content available immediately?
    Yes, you get instant access to all the materials. Once you enroll you will receive an email with your login information. Once you login you will have access to all the templates, trainings, and materials. No need to wait to get started.
  • How long do I have access for?
    You have life-time access to the program. As long as The Art of Online Business is in business you have access to the material. You would also get any updates that are made to the program in the future.
  • How often is the Facebook Ads content updated.
    Facebook is continually rolling out changes their interface, set up and suggestions. I'll update lessons in the course once enough permanent changes have happen or about three times a year.
  • What if I don't know how to set up my ad account?
    This course shows you out to optimize your current ad account.

    But if you need help setting up your ad account from scratch, you can book an hour call with me, and I'll help you:

    • create a new ad account
    • connect it to your Facebook and/or Instagram accounts
    • create and install the Meta Pixel on your website and landing page software
  • What if it’s not what I expected?
    If you don't love the Lead Gen Cheat Code, which I know you will because so many others are raving about it, you have 7 days to ask for a refund. It's our 100% guarantee. After the seven days are up, no refunds will be issued.

"I'm very excited to be learning in Kwadwo’s course about how to set Facebook ads up for lead generation. I'm learning so much about how to get started, especially with setting up different ad sets and comparing and contrasting different images and the copy and narrowing that down to what's going to get you the best cost per lead. 

Very exciting stuff. And Kwadwo's teaching style is very thorough. And you definitely will learn a lot from him, being an apprentice of Rick Mulready. You can't get any better than that."


Patrick Martin
The Mental Health Toolbox
Lead Gen Cheat Code:

Learn to cut lead costs in half and double your email list with Facebook & Instagram ads (even if you don't have a big budget)!

Regular Price: $297
Today's Price: $167*

*currently on sale!

What's included?

My exact strategies I use for my FB & IG ads clients (most advertisers keep this to themselves!) (Value $297)

step-by-step ad account set-up guide so even the most "tech-challenged" can follow along (Value $37)

actual ad copy that I use + my ad targeting strategy (Value $47)

detailed walk-through of my secret to ad testing, so you can cut your lead costs in half (Value $47)

BONUS: Collection of high-converting opt-in pages (Value $57)

BONUS: Library of Ad Creative That Converts (Value $47)

BONUS: Ads Troubleshooting Cheat Sheet (Value $37)

BONUS: my secret way of getting amazing video testimonials that you can use to boost your credibility and sales (Value $17)

BONUS: my Funnel Conversion Calculator so you can locate areas in your funnel to patch up and increase sales (Value $27)

Total Value of $613

Today's Price $167

Designed for ambitious course creators on the rise to $150,000 a year, this course is your key to reducing lead costs and growing your email list!

What my Ad clients are saying...

"Kwadwo's strategies transformed my approach to Facebook Ads, enabling me to scale my business massively and run it with increased confidence!"

Nina Clapperton
She Knows SEO

"Kwadwo's expertise brought peace to my ad anxieties, scaling our business significantly with impressive lead costs. His regular updates and goal alignment showed us we were in trusted hands. Highly recommended!"

Brent Vaartstra
Learn Jazz Standards
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Snag my library of 5 different ad copy from real live working campaigns that have gotten a 2x or higher return on ad spend in my client accounts.

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